Have an excellent idea and wondering how much does a mobile app cost?

If you are a client who is looking for an app to be developed for his organization or an entrepreneur who has an excellent idea but still figuring out how much it would cost to turn that idea into reality. I think you are at the right place to know all the information you need before jumping on to this adventurous ride of App development.

In this article, you would learn about both dark and clear aspects of app development. We would be covering some usual questions and answers which we have in mind before investing in an app venture.

Categorizing the application

  1. Utilities
  2. Entertainment
  3. Games
  4. News
  5. Productivity
  6. Lifestyle
  7. Social Networking
  8. Health and Fitness

App Platform Selection: Native or Hybrid

Native apps: These are specific to any one platform either iOS, Android, or Windows. The developer needs to write code based on one platform for iOS it is usually Swift for Android it is Java.

Hybrid apps: As the name suggests, these are a combination of both the platforms i.e iOS and Android. Recently web is also included in this so common options under this category are React Native and Flutter. The most important advantage Hybrid has over Native is that the same codebase can be used to run on multiple platforms which reduces the overall cost and time.

If you have a tight budget and want to get your application build fast on both platforms. Hybrid is the best approach. But if you are certain of the user base and have more time and budget overall you can go for native. I know this is debatable but when you are an owner this is the most important decision you need to make before investing your hard-earned money. The best advice is to consult with your team about what should be the best platform based on user base and timeline. Make sure the end call is yours as each potter will praise its pot until it leaks.

Going for MVP

MVP is the version of the new product that allows a team to collect the maximum amount of validated learning about customers with the least amount of effort.

The perfect successful example of the MVP is WhatsApp. It started with just the chat feature using the contact number. Soon it moved on to video calls, calls, media uploads, and many more. The latest being the payment gateway. Now you must be wondering how they were able to do that?

The answer is simple, there is a power you hold when you are developing an app, called Version. It enables you to add the core features to your app and then push them to the stores, get feedback from the user, make enhancements and improve. This is called the progressive approach. God forbids, In case you create a blunder you can easily switch back to the previous version and get hold of the error.

Advantage: This is the best approach if you have a tight budget and timeline and want to test how the idea is in reality. It will give you a clear idea of how the user reacts to your app or website.

Now we are clear of all the pre-development barriers. It is time to know what exactly it will cost you to get it developed. We are going to discuss some of the bullet points or sections of app development and know the options we have and discuss the average cost involved in these areas.

About the cost details, it can vary from individual to individual to organization. These days we have freelancers who can do that very cheap in comparison to big tech giants. But the question of quality and timeline is there along with professionalism. So that is totally upto you and your decision to choose.


Cost: 10% of the overall budget

User Management

Today, challenges can arise as companies grow, and employees with varying roles and responsibilities increasingly use external enterprise solutions to do their jobs. An identity and access management solution helps manage this by providing a seamless way to manage user identities and access all in one place. There are many ways usually it is authentication. You can go for social login or normal login. Depends on the options Social Media Login / Username-Email Login, if your app is pretty simple and needs no social media go for normal login and signup.

Cost: 5% of the overall budget


Cost: 25% of the overall budget

Third-party plugins

Cost: 10-15% of the overall budget based on users

Frontend Development & Backend development

Cost: 10–15% of the overall budget based on users

Server and Network Maintenance

Cost: Pricing plans based on app users

Money earning

  1. Paid App: You can put a certain charge on the app to be paid by the user to install the application. A percentage is charged by the stores on that payment.
  2. Free App: Most of the apps on stores lie in this category the only source of revenue is either ads or a large number of users. If your app is doing great stores and business agencies pay you to host their ads.
  3. In-App purchase: This is a process in which you provide for free to the end-user but charge a subsequent amount for some parts of the app. To access those areas they have to pay a subscription fee.

This should be the last thing on your mind as it usually takes time for the app to be a hit in the market. So that is not going to be that quick. If the focus is on the app and you are sure that the idea is unique and will attract users, you can expect a better future.

Overall Cost

  1. Average: These apps include some basic functionality, don’t require integration with any third-party APIs, and may not need a backend infrastructure. Features of such applications may include standard UI components, a feed list, simple filters, and map markers. Developing a simple app like this usually takes about 250–400 hours and starts at $15000.
  2. Medium: These apps may include custom UI features, real-time chat, payment functionality, tablet and handset adaptation, integration with APIs, and a simple backend server. It takes around 1,000 hours to build such an app, and the price starts at $50,000
  3. Complex: Highly complex apps include advanced functionality such as audio/video processing, real-time synchronization, custom animations, integrations with third-party services, complex backends with several types of database relationships, and more. The timeframe for building complex apps is 2,400+ hours, and the price starts at $80,000. A full-fledged social media application, dating app, data collection, and a video streaming app may all fall into this category.


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